People Counters, Traffic Counters, People Counter Systems, Infrared Traffic Counters, Front Door People Counters, Retail Traffic Counters

 

DO YOU KNOW YOUR HOURLY TRAFFIC?

 

 

Showroom : City : State :

Week Ending :

Traffic Date

05/30/2004

05/31/2004

06/01/2004

06/02/2004

06/03/2004

06/04/2004

06/05/2004

 

Traffic Time

Sunday

Monday

Tuesday

Wednesday

Thursday

Friday

Saturday

Total Traffic

10:00

0

9

6

0

0

0

0

15

11:00

0

10

4

3

1

0

4

22

12:00

5

13

3

5

0

2

7

35

13:00

5

14

3

3

0

0

10

35

14:00

10

24

4

1

4

0

4

47

15:00

9

0

0

1

5

1

18

34

16:00

8

13

7

0

2

5

10

45

17:00

1

1

0

2

0

0

0

4

18:00

0

0

0

1

1

2

0

4

19:00

0

0

2

1

0

0

0

3

20:00

0

0

0

0

0

3

0

3

21:00

0

0

0

0

0

0

0

0

Total Traffic

38

84

29

17

13

13

53

247

 

Our Traffic Counter has a four second delay so it counts a family of four as one count.  People are invisible when they leave and it automatically subtracts for the mailman and employees coming and going.

THE TRAX TRAFFIC TRACKING SYSTEM CAN PROVIDE ALL OF THIS … AND MORE!

CALL US TODAY AT 888-646-5462 FOR MORE INFORMATION –OR- VISIT OUR WEBSITE AT WWW.TRAXSALES.COM

ARE YOU STAFFED TO MEET YOUR TRAFFIC FLOW?

 

 

Begin Date : End Date : Showroom :

 

Traffic Date

Traffic Time

Number of Employees

Number of Opportunities

Sales Time Required ( Hrs )

Number Customers Possibly Missed

Number Salespeople Needed

Edit

06/05/2004

10:00

8

0

0

0

0

Edit

06/05/2004

11:00

8

4

2.0

0

0

Edit

06/05/2004

12:00

8

7

3.5

0

0

Edit

06/05/2004

13:00

8

10

5.0

0

0

Edit

06/05/2004

14:00

8

4

2.0

0

0

Edit

06/05/2004

15:00

7

18

9.0

4

2.00

Edit

06/05/2004

16:00

7

10

5.0

0

0

Edit

06/05/2004

17:00

0

0

0

0

0

Edit

06/05/2004

18:00

0

0

0

0

0

Edit

06/05/2004

19:00

0

0

0

0

0

Edit

06/05/2004

20:00

0

0

0

0

0

Edit

06/05/2004

21:00

0

0

0

0

0

Edit

Totals :

 

54

53

26.5

4

2.00

 

 

 

THE TRAX TRAFFIC TRACKING SYSTEM CAN PROVIDE ALL OF THIS … AND MORE!

CALL US TODAY AT 888-646-5462 FOR MORE INFORMATION –OR- VISIT OUR WEBSITE AT WWW.TRAXSALES.COM


 

This report tracks how many customers did not buy and of those how many did you get both a phone number and an address.  The goal should be 50% on the last column.

 

 

IGE - Information Gathering Efficiency for customers that were not sold

Total Traffic Count for this period was 975

Sales Person

Total Opportunities

Customers Sold

Customers Sold %

Customers Not Sold

Customers Not Sold %

Phone Only

Phone Only %

Address Only

Address Only %

Both Entered

Both Entered %

Alice

87

23

26%

64

73%

11

17%

12

18%

11

17%

Bud

54

10

18%

44

81%

36

81%

36

81%

36

81%

Christie

67

22

32%

45

67%

46

102%

47

104%

46

102%

David

79

21

26%

58

73%

24

41%

24

41%

23

39%

Denise

68

19

27%

49

72%

40

81%

42

85%

40

81%

House

3

2

66%

1

33%

0

0%

0

0%

0

0%

Mila

86

24

27%

62

72%

26

41%

33

53%

23

37%

Nancy

78

12

15%

66

84%

37

56%

38

57%

36

54%

Phil

2

1

50%

1

50%

1

100%

1

100%

1

100%

Joe D

96

19

19%

77

80%

39

50%

44

57%

38

49%

John-T

89

28

31%

61

68%

29

47%

19

31%

18

29%

 

Totals :

709

181

25%

528

74%

289

54%

296

56%

272

51%

 

 

 

 

 

THE TRAX TRAFFIC TRACKING SYSTEM CAN PROVIDE ALL OF THIS … AND MORE!

CALL US TODAY AT 888-646-5462 FOR MORE INFORMATION –OR- VISIT OUR WEBSITE AT WWW.TRAXSALES.COM.

 

 

 

 

 

CAN YOU IDENFITY ALL OF THIS INFORMATION WITH ACCURACY?

 

Revenue Per Opportunity ~  Traffic Counts ~ Closing Ratio

Weekly

Monthly

Quarterly

Yearly

Week Ending : Showroom :

Sort By Date

Sort By Day

You have 12839.00 Sft of selling space

MTD Dollar Volume per Sft : $294.44

YTD Dollar Volume per Sft : $333.48

 

Traffic Date

Day

Upboard RPU

Traffic TRAX RPU

Upboard Opps

Traffic TRAX Opps

Mail Man Factor

Number of Invoices

Dollar Volume

Average Sales

Upboard Closing Ratio

Traffic TRAX Closing Ratio

Edit

05/30/2004

Sunday

$398.18

$366.75

35.0

38

21

10

$13936.40

$1393.64

28.57%

26.32%

Edit

05/31/2004

Monday

$773.62

$414.44

45.0

84

33

26

$34813.12

$1338.97

57.78%

30.95%

Edit

06/01/2004

Tuesday

$394.20

$258.27

19.0

29

36

8

$7489.85

$936.23

42.11%

27.59%

Edit

06/02/2004

Wednesday

$614.56

$506.11

14.0

17

36

10

$8603.90

$860.39

71.43%

58.82%

Edit

06/03/2004

Thursday

$356.97

$466.81

17.0

13

36

9

$6068.50

$674.28

52.94%

69.23%

Edit

06/04/2004

Friday

$57.07

$61.46

14.0

13

36

1

$799.00

$799.00

7.14%

7.69%

Edit

06/05/2004

Saturday

$289.13

$229.12

42.0

53

36

11

$12143.30

$1103.94

26.19%

20.75%

Edit

Totals :

 

$450.83

$339.49

186.0

247

234

75

$83854.07

$1118.05

40.32%

30.36%

 

THE TRAX TRAFFIC TRACKING SYSTEM CAN PROVIDE ALL OF THIS … AND MORE!

CALL US TODAY AT 888-646-5462 FOR MORE INFORMATION –OR- VISIT OUR WEBSITE AT WWW.TRAXSALES.COM.

 

DO YOU KNOW YOUR OVERALL STORE PERFORMANCE

AND INDIVIDUAL SALES PERSON PERFORMANCE?

 

 

Begin Date : End Date : Showroom :

   

Advertising Analysis for Previous Month : May 2004

Total Advertising Expense : $17394.11 **** Avg Advertising Cost per Opportunity : $93.02 **** Avg Advertising Cost per Sale : $263.55

You have 12839.00 Sft of selling space and your MTD Dollar Volume per Sft : $294.44 , YTD Dollar Volume per Sft : $333.48

Total Traffic Count for this period was 221

Sales Person

Revenue Per Up

Hours

Total Sales

# Sales

# Items

# Opps

Closing Ratio

# Pers Trade

Pers Trade Ratio

# Warr

Warr Amount

Warr Ratio

% to Total Sales

# Acc

Accs Net Amt

Accs Ratio

# Sketch Made

Sketch $

Sketch Dollar Ratio

Sketch Closing Ratio

# House Calls

House Calls $

House Calls Dollar Ratio

House Calls Closing Ratio

Average Sales

Items Per Sale

Shar-D

$651.64

30.0

$11729.45

9.0

21.0

18.0

50.0%

2

11.11%

4.0

$622.95

44.44%

5.3%

2.0

$1346.00

22.22%

1.0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$1303.27

2.33

Shar-T

$496.64

41.0

$11174.40

7.5

13.0

22.5

33.3%

2

8.89%

5.0

$562.90

66.67%

5.0%

0

$0.00

0.00%

0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$1489.92

1.73

Denise

$328.62

30.0

$7886.80

9.0

43.0

24.0

37.5%

3

12.50%

5.0

$556.80

55.56%

5.3%

0

$0.00

0.00%

0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$876.31

4.78

David

$605.90

29.0

$8482.65

5.0

11.0

14.0

35.7%

0

0.00%

2.0

$239.00

40.00%

2.8%

0

$0.00

0.00%

0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$1696.53

2.20

Alice

$1004.12

21.0

$8032.95

4.0

9.0

8.0

50.0%

0

0.00%

2.0

$296.95

50.00%

3.7%

0

$0.00

0.00%

2.0

$7148.95

89.00%

100.00%

0

$0.00

0.00%

0.00%

$2008.24

2.25

Phil

$1696.50

12.0

$6786.00

3.0

11.0

4.0

75.0%

1

25.00%

2.0

$338.00

66.67%

5.0%

0

$0.00

0.00%

2.0

$5071.00

74.73%

50.00%

0

$0.00

0.00%

0.00%

$2262.00

3.67

Christie

$544.41

36.0

$6532.95

5.0

9.0

12.0

41.7%

4

33.33%

3.0

$345.95

60.00%

5.3%

0

$0.00

0.00%

3.0

$4723.00

72.30%

100.00%

0

$0.00

0.00%

0.00%

$1306.59

1.80

Bud

$299.64

37.0

$5843.05

7.5

9.0

19.5

38.5%

1

5.13%

4.0

$255.95

53.33%

4.4%

0

$0.00

0.00%

0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$779.07

1.20

Mila

$131.65

37.0

$3027.95

5.0

12.0

23.0

21.7%

2

8.70%

4.0

$392.95

80.00%

7.8%

0

$0.00

0.00%

2.0

$2062.00

68.10%

50.00%

0

$0.00

0.00%

0.00%

$605.59

2.40

Nancy

$130.61

40.0

$3004.05

5.0

6.0

23.0

21.7%

2

8.70%

4.0

$256.95

80.00%

6.3%

0

$0.00

0.00%

0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$600.81

1.20

hse

$0.00

0

$0.00

0

0

0

0.0%

0

0.00%

0

$0.00

0.00%

0.0%

0

$0.00

0.00%

0

$0.00

0.00%

0.00%

0

$0.00

0.00%

0.00%

$0.00

0

Totals :

$431.55

313.0

$72500.25

60.0

144.0

168.0

35.7%

17

10.31%

35.0

$3868.40

58.33%

4.6%

2.0

$1346.00

3.33%

10.0

$19004.95

26.21%

70.00%

0

$0.00

0.00%

0.00%

$1208.34

2.40

 

 

 

ADD THE TRAX CUSTOMER RELATIONSHIP MANAGEMENT AND SALES FORCE AUTOMATION MODULES(CRM/SFA) AND YOU’LL GET THIS INFORMATION TOO … AND MUCH MORE!

CALL US TODAY AT 888-646-5462 FOR MORE INFORMATION –OR- VISIT OUR WEBSITE AT WWW.TRAXSALES.COM.

 

CAN YOU DO ALL THIS TODAY?

 

 

TRAFFIC TRACKING –

q       Hourly Traffic Counts

q       Staffing Ratios

q       Closing Ratios & Revenue Per Opportunity

q       Weekly Traffic Comparisons

 

 

CUSTOMER RELATIONSHIP MANAGEMENT & SALES FORCE AUTOMATION (CRM/SFA) 

q       Automate Sales Force and Track Individual Activity & Performance

q       Manage Sold and Unsold Customer Follow Up Activities

q       Automatically Generate Direct Mail Marketing Campaigns to Sold & Unsold Customers

q       Identify Which Forms of Advertising are Working Best for Your Company

q       Identify Which Products Your Customers are Looking At & Which Products They Buy

q       Identify Reasons Why Your Customers Did Not Buy

q       Overcome Unsold Customer Objections & Influence Their Prompt Return to Your Store

q       Improve Customer Satisfaction & Confidence

q       Close More Sales – Faster!

 

 

TRAX CAN DO ALL THIS & MORE WITH A SYSTEM THAT PAYS FOR ITSELF WITHIN THE FIRST MONTH AND IS GUARANTEED TO

 INCREASE REVENUES BY $5,000-$10,000 PER MONTH, PER SALES PERSON

OR WE’LL BUY THE SYSTEM BACK!

 

 

BE YOUR COMPANY’S HERO …  CALL US TODAY AT 888-646-5462

-OR - VISIT OUR WEBSITE AT WWW.TRAXSALES.COM


CUSTOMER TRAFFIC FLOW - IT IS YOUR PAST, PRESENT & FUTURE!

KNOW IT – PROTECT IT – AND USE IT WISELY.

 

How many customers visit your furniture store and do not purchase? Do you know your company's true closing ratio? What are you doing to measure performance & improve your bottom line?

 

Statistical experts believe that if you can’t measure something, then you can’t improve it.  While many retailers in the past have focused on managing stores by sales volume, the true measurement is via traffic flow.  Management by sales doesn’t tell you if you maximized your traffic flow to generate the best possible sales results.

 

For example,

Assume that Store A has the same sales volume and # of sales as Store B, however Store B has twice the traffic flow as Store A. If that was the case, then Store B is actually operating at ½ the efficiency of Store A.

 

If a company was measuring performance based on sales volume, then both stores would “rate” the same, however the reality is that Store B should be generating significantly higher sales. Without accurately knowing your traffic count you will never be able to identify the performance issue – much less implement changes to correct it.

 

Through extensive research, retail industry experts have estimated that the average “Big Ticket” retailers closes at about 20% or below and that many Mass Merchants close or convert over 50% of their traffic into sales.  The bottom line is that there are only two ways to increase closing or conversion rates:

  1. Get more traffic through your front door, and
  2. Do more with the traffic you have.

 

While advertising may be the key to bringing more people through your doors, the question remains, are you staffed and organized to manage that increased traffic flow ?  The simplest and most accurate way to “do more with your traffic” is to:

  1. First identify your customer traffic and flow pattern, and
  2. Implement best practices to improve on your closing or conversion ratio.

 

TRAX offers your company the tools to do both!   Starting with our Traffic Tracking(TT) solution, TRAX can identify your hourly traffic count and compare that with your staffing schedule to insure that you have sufficient staff on hand to meet the actual flow. In addition your daily traffic, when compared with your daily sales and sales volume will provide you a true measurement in overall store performance on both a percentage basis and a monetary basis (revenue per opportunity).

 

Our Triple Lens Traffic counter can be easily installed by anyone and has been proven to meet above average accuracy standards. Our device has been thoroughly tested and demonstrates 97%-98% accuracy when compared with manual counts. This far exceeds the accuracy standards of other traffic counters on the market.  In addition, our pricing is very aggressive. Normally our cost is ¼ of what you might expect from a company with a product that does less.

 

In addition, our Traffic Tracking system can be combined with our Customer Relationship Management and Sales Force Automation (CRM/SFA) system to dramatically improve store operations, increase revenues and insure higher profit margins.

 

Our CRM/SFA automates many of the industry “best practices” and is being used by thousands of retailers today with a proven track record of success! In fact, our CRM/SFA system comes with a performance guarantee that each of your salespeople will generate an additional $5000 per month in revenues within 90 days or you can return the system!

 

Call us today at 888-646-5462 for a free 20-30 minute demonstration or visit our website at www.traxsales.com and get your stores on the road to improved performance today!