Your Customer Traffic Counts are the Lifeblood of your Company.
Dear Retailing Friend,
Don’t spend more money at advertising to improve sales.
The fact is that if you can measure your true customer traffic you can dramatically improve sales performance. This is true for two simple reasons. If your salespeople know that you know how many customers they speak with each week, two amazing things happen. #1. They learn that their accurate closing ratio is lower than they believe. #2. You learn who is causing the poorest customer support and service to your customers and can attack the problem.
It’s really about education, product knowledge, common sense, and management being able to address the fastest way to improve poor performance on the sales floor.
Teaching your managers their closing ratios is the key.
Salespeople hate being measured, but the truth is that there is no better way to improve anything than to uncover the bare bones facts. The most important statistic that any retailer could ever hope for is the simple comparison of how many customers visit your store stacked up against to how many you lose to your competition.
Our traffic counters are very accurate because they do not count anyone when they leave, count a group as one opportunity and we know every retail store has non customer activity so we remove a percentage of non customer counts every hour.
We guarantee that just measuring traffic creates improvement and can prove it before you invest a penny in a traffic counter.
Please take this test and manually count your customer traffic. Please Print This. Make it easy on yourself and don’t let your salespeople know what you are doing. Just hire a college kid to keep a record of this gold mine of activity while sitting in the parking lot for a busy day or two and you too will be a believer.
I look forward to your call.
Order now and we can have yours installed before the Thanksgiving Holiday. We provide more reports and are at less than half the cost of comparable systems because we are the manufacturer.